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Group Overview


Consumer Brands

We have one of the strongest FMCG food & beverage brand portfolios in Myanmar. The portfolio includes products with leading positions in drinking water, soft drinks, energy drinks, dairy, and juices. The consumer is at the heart of everything we do. And we strive to keep developing products and services for the growing needs of our consumers.

Marketing & Branding

We love to touch the hearts and minds of the consumer. With over 25 years marketing experience, our in-depth knowledge of markets, consumers, trends, and trade practices cannot be matched. Our company has a unique brand building heritage in Myanmar. We are very proud to have multiple top brands in the market which were all developed in-house.

Manufacturing

Producing high quality products is at the heart of what we do. Our company operates five manufacturing facilities which have a combined bottling capacity of approximately 150000 bottles and cans per hour. We plan to meet future demand of our growing market by continually building new manufacturing facilities and modernizing existing facilities.


Distribution Network

Strong distribution capability has always been one of our core competencies. We have proprietary distribution hubs spread out throughout the country. This key asset allows us to successfully distribute our products to consumers in urban and rural areas of Myanmar.

Logistics Services

Import, export, warehousing, transportation, delivery, and customer service have all been fundamental functions of the Company over the years. In 2017, our Logistics Service Company was formed in order to provide these third party logistics services to other consumer products companies aiming to capitalize on the growth of the Myanmar market.

Financial Services

Through our portfolio companies, we provide consumer lending, micro-finance, and corporate financial services to help various stakeholders meet their personal and business needs. Although this is still an emerging industry in Myanmar, we believe it will be one of the core businesses of our Company in the future.

Brand Portfolio

One of the most powerful food & beverage brand portfolio in Myanmar



Logistics Services


Key Figures

More than 20 years of success

Total number of employees

Number of Bottles Produced per Year

Outlets serviced by our distribution

Number of delivery trucks

Chairman’s Message

Dr. Sai Sam HtunExecutive Chairman

“ 2018 marks a quarter century that Loi Hein Company has been in business. Reflecting on our journey, I am proud of the heritage built and struggles we have overcome in Myanmar. Looking forward, I believe that these are very exciting times for our group and country. Myanmar is entering a new era of development, transformation, and modernization. As a Company, we look forward to growing and transforming together with our country and people. Our vision is to develop Loi Hein and its group of companies into the leading consumer goods and services company in Myanmar. We aspire to have the strongest consumer brand portfolio, with products and services ranging from food & beverage, logistics and distribution, and consumer financial services. Through organic growth, business diversification, and strategic partnerships, we intend to be a $1 billion turnover company within the next 10 to 15 years. We continually strive to become the first publicly listed FMCG company in the country. Our entrepreneurial spirit, combined with our methodical approach and consumer-centric focus, can be attributed to the success of many of the leading products and services in the marketplace.  We are strongly committed to doing business with integrity, professionalism, and competency. Nothing compares to the sweet taste of success and we are determined to deliver more of it. Working hard today and being ready for tomorrow will allow our company and all of our partners to enjoy a bright future ahead. ”

Our Vision

Our vision is to develop Loi Hein and its group of companies into the leading consumer goods and services company in Myanmar. We aspire to have the strongest consumer brand portfolio, with products and services ranging from food & beverage, logistics and distribution, and finance. Through organic growth, acquisitions, and strategic partnerships, we intend to be a $1 billion turnover company within the next 10 to 15 years.

One of the largest and most robust distribution platforms in the country


Our company is the leading distributor of FMCG products in Myanmar with our 60,000 outlets serviced. We have access to the entire market in every region and state, from modern supermarkets to traditional shops, from luxury hotels to neighborhood restaurants, our products reach every corner of Myanmar. We have distribution hubs and depots strategically located all throughout the country. And we have a vast network of wholesalers, retailers, and agents. The ability to effectively distribute products to consumers throughout the entire country is one of the key factors to our success. That is why many of the brands we distribute hold leading positions in their respective market categories.


Two Decades of Substained Growth

1994

Loi Hein Company Ltd (LHC) is founded by Dr Sai Sam Htun, and is officially registered and established as a company.

2000

LHC launches Shark energy drink in association with Osotspa Co Ltd (Thailand) and quickly gains market leadership.

2002

LHC launches Alpine brand purified drinking water that quickly becomes the market leader in its category.

2010

LHC launches Blue Mountain, quickly becoming one of the market leading soft drink brands in the country.

2013

Asahi Group of Japan and LHC form a strategic partnership in Myanmar with the two companies formally entering into a joint venture.

2014

LHC forms a strategic partnership with Osotspa Co Ltd (Thailand) to form one of the largest energy drink joint ventures in Myanmar.

2015

LHC launches Alpine Dairy brand of milk and dairy products that has becomes the quickest growing segment in the portfolio.

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